by Nicole Schuman of PR News Online When a company or organization makes changes or endures a PR crisis, it must consider a range of stakeholders, including investors and executives, but also employees, customers, members and vendors. It’s rarely all about profits, but reputation and trust too. This week’s notable PR items and stories showcase …
Author Archives: Isiah Saludes
Why All CPG Brands Need PR
PR can be a powerful tool for consumer packaged goods (CPG) brands, as it can help to build awareness, credibility, and trust among target audiences. Some of the ways in which PR can help CPG brands include: Overall, PR can be an effective tool for building and maintaining a positive reputation, and can help CPG …
What Is The ROI of A PR Firm
The return on investment (ROI) of a PR firm can be difficult to quantify, as it depends on various factors such as the goals of the campaign, the size and reach of the target audience, the effectiveness of the PR firm’s strategies, and the metrics used to measure success. However, some common ways to measure …
Affiliate Marketing With Skimlinks
How can I make money online with affiliate marketing and skimm links? Affiliate marketing is a way to make money online by promoting other people’s products and earning a commission for each sale made through your unique affiliate link. Skimlinks is a tool that allows you to easily monetize your website or blog by converting …
Why Every Food and Beverage Brand Needs a Strong PR Strategy
By creating these types of relevant and informative blog post, it will help to establish your company’s expertise and authority in the field of PR for food and beverage industry. It will also help to increase your website’s visibility and attract more visitors, and also increase the chances of ranking higher in search engine results. …
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The Importance of Measurement and Evaluation in PR: A Guide for Businesses
When it comes to running a successful PR campaign, measurement and evaluation are crucial. Without proper metrics, it can be difficult to determine the effectiveness of your campaign and make necessary adjustments. In this blog post, we will explore the importance of measurement and evaluation in PR, and provide a guide for businesses on how …
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New Release – Jovial Foods Launching Stelline Pasta In May
In light of the recent discontinuation of a popular pasta shape, Jovial Foods is just in time to comfort mourning consumers with their own Stelline Pasta coming this May January 10, 2023, North Stonington, CT — Much to the dismay of many Italian American families, a popular pasta manufacturer, is discontinuing one of its most …
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Prospector Popcorn Giving You Your Fix For National Popcorn Day
Prospector Popcorn is ready to give consumers their kernel fix on National Popcorn day with a 20% off sitewide sale. WHO: Prospector Popcorn is more than just a gourmet popcorn brand, but one that provides competitive and inclusive employment for people with disabilities. They sparkle and transform their passions into professions, while earning paychecks with …
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Eco Lips Solidifies Presence in Canada with Loblaws Launch
Cedar Rapids, Iowa — January 18, 2022– Certified B Corporation, Eco Lips, has just announced product expansion into Canada with Loblaws, one of Canada’s biggest supermarket chains. Three products will be placed in 425 stores. “We’ve been in Canada with smaller regional stores, but this is the first big launch with a mass retailer that will …
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MCAI Offering Affordable, State-Approved Culinary Courses
Arlington, VA — The DMV region has been plagued by a shortage of restaurant staff. Maria Kopsidas created a state-approved solution to this problem in the form of the Metropolitan Culinary Arts Institute (MCAI)’s culinary arts program. MCAI’s culinary program is approved by The State Council of Higher Education for Virginia (SCHEV), meeting its standards …
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WhatIF Foods Named As A Real Leader for Impact
Planet-positive food and beverage brand, WhatIF Foods has been named as a 2023 Real Leaders Impact Award winner. DATE, 2022, City, State — WhatIF Foods, since its inception, has strongly advocated for regenerative business and agricultural practices in order to achieve optimum help to restore the planet. As a brand, they’ve gone beyond the realm …
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Regina Bonds on the Perfect Hobbies for Your Personality on Martha Stewart
It’s no surprise that taking up a hobby and sticking to it has several benefits, such as forming social bonds, adding structure to life, and supporting your overall mental and emotional well-being. But for some, it may be a challenge to identify where to begin or what new activity to pursue. Martha Stewart sought the …
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WhatIF Foods Makes it to The Daily Meal’s Ultimate Guide to Instant Ramen
Instant Ramen is a global stable in convenient snacking. The sound of opening a pack of instant ramen is almost synonymous with a person’s days in their college dormitories, or when they’re just starting out in their first rented apartments. The Daily Meal’s given its readers a comprehensive primer on what’s there to know about …
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Why All Brands Need PR in 2023
The past years have marked a monumental transformation in the manner in which we all live. Both consumers and businesses have had to adapt to a world that highly relied on remote technologies and communicating through a digital space. Brands and businesses had to overhaul and rethink how they communicate with their target audiences, forcing …
Dignity Coconuts Slashing 20% Off Until January 2023
Dignity Coconuts, a purpose-driven brand dedicated to ending the plague of abject poverty in is offering their holiday bundles at 20% off this holiday season through January 2023 — Dignity Coconuts product sales. WHO: Dignity Coconuts is a brand well-known for their pure coconut oil-based cosmetic, beauty and kitchen products. As a brand, they’ve made it …
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WhatIF Foods To Offer After-Christmas Gift Bundles
WhatIF foods gift bundles — WhatIF Foods, advocate for regenerative business, is here to make your end of year even happier with their post Christmas gift bundles WHO: WhatIF Foods is a planet-positive food and beverage brand with a strongadvocacy for regenerative business and agriculture. Central to their business isthe use of the Bambara Groundnut, …
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Celebrate the New Year with a New You with Arden’s Garden
Celebrate with Arden’s Garden — Arden’s Garden is inviting everyone to celebrate the New Year with a new you with some wellness shots WHO: Arden’s Garden, champions of health and wellness through healthy and nutritious juicing, has been in the business of making healthy options and good health as accessible to the public as possible …
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The North Carolinian Holiday Gift Guide
As proud members of the state of North Carolina, these purpose-driven brands have a soft spot in our hearts. For us, it’s all a matter of supporting your kin and making strides to make our proud state and its members better — North Carolinian holiday gift guide. This guide is for all you North Carolinians …
Veteran-Owned Brands Holiday Gift Guide
Among our clientele, we’ve worked with a great number of veteran-owned brands. Celebrate the sacrifice that these individuals have made by supporting their livelihoods beyond the battlefield — Veteran brands holiday gift guide. We’d like you to meet some of these individuals who’ve fought to protect the land we stand on — all while giving …
Purpose-Driven Brands Holiday Gift Guide
Here at Publicity For Good, we work exclusively with purpose-driven, mission-oriented CPG brands in food, beverage, beauty, fashion and lifestyle. Be an agent of change and help make your community and the world a better place by supporting these brands — Purpose driven brands holiday gift guide. It’s hard to find excellent products made by …