Sugar-free, gluten-free and food inclusivity bakeshop, Love, Liv, has announced Publicity For Good as its official public relations agency of record.


Sugar-free, gluten-free and food inclusivity bakeshop, Love, Liv, has announced Publicity For Good as its official public relations agency of record.

<Morganton, NC> (03/07/23) — Woman and mother-owned cookie brand, Love, Liv, has officially listed Publicity For Good as its agency of record and will oversee its public relations efforts.

Love, Liv is a brand that stemmed from a mother’s desire to give her daughter to enjoy a childhood where she can freely enjoy good and safe snacks. Having a personal struggle watching her daughter battle Type 1 Diabetes, Sarah, founder of Love, Liv, sought to find a way to ensure that her daughter need not struggle with a diet that stifled her ability to enjoy her childhood. As such, she and Olivia created a way for everyone to safely enjoy a sweet life, without the extra sugar.

Going far beyond a gluten-free and sugar-free food brand, Love, Liv wants to embody the spirit of Liv and Type 1 Diabetes warriors. The brand continues to advocate for food inclusivity across the food industry and seeks to inspire parents to seek out better options for their children that are delicious, nutritious and fun. Having dietary restrictions shouldn’t hinder parents from giving their children a memorable childhood. And Love, Liv wants to prove it by providing that better option.

Similar to Love, Liv, Publicity For Good is a mother-owned brand that’s on a mission to make the world a better place by supporting purpose-driven brands across the world through impactful public relations. Led by highly sought-after and award-winning publicist Heather Holmes (formerly DeSantis), Publicity For Good will be taking the lead in providing highly targeted and strategic efforts to ensure that Love, Liv can create the impact it needs to create ripples of change to normalize food inclusivity.

Love, Liv will be joining over 200 purpose-driven brands that Heather has helped grow into industry leaders. With an inspiring and powerful story born out of a mother’s love and dedication, Love, Liv undoubtedly has the potential to achieve its goals and continue to transform the lives of children in the community.

To learn more about Heather, Publicity For Good and their work, visit their website at

Love, Liv Bakeshop give a snacks to children to enjoy.

About Publicity For Good

Publicity For Good (PFG) is a millennial-run communications firm that provides high-level, disruptive publicity and social media services for its wide array of purpose-driven clients in the health and fitness, beauty, food and beverage, retail, coaching, and direct-to-consumer industries. Founded in 2016 by Heather DeSantis, former Miss Ohio International, PRNEWS Top Women in PR 2021 Entrepreneurs Awardee, recipient of Honorable Mentions, CEO of the Year by PRNews Platinum PR Awards, and Forbes 30 Under 30 nominee, PFG has built a reputation as the country’s number one PR agency for CPG brands that have social good causes built into their DNA.

Awarded by Bulldog PR Awards with Bronze Midsize Agency of the Year (2021), PR Leader of the Year Award by Ragan’s PR Daily Awards (2021), and Gold Small Agency of the Year (2019), PFG is one of the fastest growing women-led companies in the marketing communications space. It services clients from all over the United States and Canada–providing each one with seamlessly integrated social media and PR services that increase visibility, market penetration and help them grow into leaders in their space.

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About Me

Heather DeSantis is the CEO and Founder of Publicity For Good (PFG), Forbes 30 Under 30 nominee, PRNEWS Top Women in PR 2021 Entrepreneurs Award, Platinum PR Awards CEO Finalist 2021 and Ragan’s PR Daily Award – PR Leader of the Year for 2021 and has been working with CPG clients for nearly a decade.

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