Cooper Street

Overview

Cooper Street is a family-owned snack brand rooted in tradition, devoted to creating wholesome, allergen-friendly treats that families can enjoy together.

With a commitment to quality and transparency, Cooper Street combines simple, natural ingredients with a passion for great taste to offer delicious and safe snacks for people of all ages. Recognized for their inclusivity and dedication to healthy, allergen-free recipes, Cooper Street’s product line includes everything from classic cookies to innovative snacks that cater to those with food sensitivities as well as health-conscious consumers. The company approached Publicity For Good (PFG) to amplify its brand presence, drive consumer awareness, and raise awareness in the industry about their plans for expansion to strengthen its reputation as a trusted source for high-quality, allergen-friendly snacks both in the consumer and industry spheres. Through PFG's efforts, Cooper Street secured prominent media coverage in top-tier outlets, including Yahoo!, MSN, CBS, Trend Hunter, Shaw Local and FOX 21.

Audience

Reach

5.64B

Total Media Opportunities

57

Total Live

45

Products

Sent

19 Client Testimonial

As I mentioned, you’ve all been a fantastic partner, and I really appreciate Georgina’s organization and attention to detail—it’s made a big difference.

Media Highlights

"Cooper Street's new packaging is designed to do more than just update its look; it aims to clearly communicate the brand's identity and core values to consumers.

The company’s goal behind the redesign is to create a visually distinct package that not only catches the eye on store shelves but also effectively highlights the deliciousness and quality of the products. The updated design ensures that every consumer who encounters Cooper Street packaging understands that it represents a top choice for guilt-free snacking.”

"Looking for a delicious, all-natural, nut, soy, & dairy free sweet snack?

Well then, make sure to check out the amazing Cooper Street Snacks!!”

"Better-for-you snack company Cooper Street Snacks announced its acquisition of Harvest Valley Bakery, set to be finalized on September 6.

Following the acquisition, the facility will be rebranded as Cooper Street Bakery, marking a significant milestone in the company’s strategic growth plan. This acquisition will bolster Cooper Street's production capabilities and enhance its ability to meet growing demand while maintaining the highest standards of quality and food safety.”

"Cooper Street Snacks, a family-owned company that makes cookies and granola bakes,

has acquired Harvest Valley Bakery, Inc., a La Salle, Ill.-based manufacturer of private label cookies, brownies, bars and bites for distribution in retail, vending and institutional markets. Harvest Valley also specializes in custom formulations and manufacturing.”

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