SERVICES

We do much more than just write press releases.

Here’s what we really bring to the table-

We go into a deep-dive into your industry, learn trends,
identify competitors, influencers, stakeholders, and activists.
We find out what makes your audience pay attention.

We use Google Alerts to track mentions of the brand and CEO.
We also monitor your company’s keywords.

We serve as architects of your brand.
We map out a plan rooted on strategy and data that maps out
a path towards your objectives.

We give you an opportunity to maximize our extensive
media reach to increase brand awareness.
We create a comprehensive database of all relevant media outlets and contacts, and we manage the outreach and follow-ups.

Every quarter we will build a brand awareness campaign
around awareness days or seasonal pitching angles

We create opportunities for your products to be seen
and heard. We identify, pitch and manage follow-up with key media
outlets for product reviews and round up features.

We introduce your brands to platforms that matter.
We pitch your company and products to publications
with a real audience.

We introduce the key people behind your business.
We secure key Executive interviews to attract future leaders
and investors, as well as assure stakeholders of company profitability.

We provide measurable retailer-marketing support.
We create awareness that drive consumer to your
brick-and-mortar store.

We write insightful and engaging stories about your business.
We write a press release every quarter and publish it on
PR Newswire, which reaches 250+ media sites.

We make sure you get recognized.
We research and create a comprehensive list of key awards
for your company and leadership to apply for.

Whenever we launch into a new region, or retailer,
OR need to increase sales, we create a strategic plan to focus on
consumer awareness to support sales at the retailer.

We manage trade show PR outreach and contact media
members to drive them to your booth.
We support our clients by finding key influencers for your brand.

We identify opportunities for your product or service.
We create a comprehensive list of key events where we should have
a product, manage the outreach and handle any negotiations.

We put heavy emphasis on digital strategies that capture new
and lost customers through modern tactics.
We employ multiple strategies that drive traffic to your company blog,
website and online store as a means to build strong social audiences.

We engage the right people to represent your business.
We identify bloggers and influencers who align with your brand
to review the brand; share with their community;
become an affiliate; and commit to being a brand ambassador.

We outline four (4) blog posts per month for you to write and publish
to drive more consumers to your website.
We also drive traffic to the Publicity For Good blog by getting media
members to run our version of the blog post.

We make sure everything we do and achieve is measurable.
We track progress every month against your Brand Scorecard;
determine goals and KPIs for next month, and measure advertising
equivalence.

We create and publish all new media features
to the press page on your website.

A TV tour is a series of scheduled appearances by a person or group on various television programs, usually for the purpose of promoting a product, service, or event. TV tours can be used to increase brand awareness, generate media coverage, and reach a wider audience. They often include appearances on news programs, talk shows, and morning shows, as well as other types of programming. The goal of a TV tour is to provide multiple opportunities for a person or organization to share their message and create a positive image in the minds of viewers.

A press junket organized by a PR firm is a virtual event where journalists, bloggers, and other media representatives are brought together to interview key members of a company or organization. The purpose of the press junket is to generate media coverage and build relationships with key members of the media. Our PR firm specializes in creating virtual press junkets to promote products, services, or events, allowing for a wider reach and flexibility for participants. Our team will work with you to craft a tailored approach and secure the best opportunities for you to make an impact and increase media coverag

We hand-selected our client based on impact & innovation. Clients are selected based on their products, branding, innovation & impact. 

Brand with Instagram Giveaways and Collaborative Partnerships
Expand Your Reach, Engage New Audiences, and Drive Growth through Strategic Partnerships
At Publicity For Good, we understand the power of collaboration. Our Brand Partnership service connects your brand with like-minded businesses to create high-impact Instagram giveaways, reaching new audiences and driving growth.
Benefits of Brand Partnerships:
  1. Amplify Your Reach: Join forces with complementary brands to expand your audience, tapping into each other’s followers for maximum exposure.
  2. Foster Brand Loyalty: Surprise and delight your existing followers by offering exclusive giveaways, encouraging them to spread the word about your brand.
  3. Drive Engagement: Generate buzz, spark conversations, and create a sense of urgency around your giveaway, leading to higher engagement rates and brand visibility.
  4. Attract Quality Leads: Carefully curated partnerships ensure that your brand reaches a relevant and genuinely interested audience, increasing the likelihood of converting leads into customers.
  5. Bolster Brand Reputation: Associate your brand with respected and trusted partners, elevating your reputation and credibility in the eyes of your target audience.
Our Proven Process:
Step 1: Brand Alignment
We identify potential brand partners that share your values and resonate with your target audience, ensuring a seamless and mutually beneficial collaboration.
Step 2: Giveaway Strategy
Our team designs a compelling and targeted giveaway campaign that aligns with your goals and objectives, optimizing for maximum audience engagement.
Step 3: Execution and Promotion
We manage the entire giveaway process, from setting up the contest rules to promoting the event on Instagram and other relevant channels, ensuring a smooth and successful campaign.
Engage Registered Dietitians and Key Opinion Leaders for Authentic Product Reviews
Boost Your Brand’s Trust and Credibility by Partnering with Respected Experts in the Health and Wellness IndustryAt Publicity For Good,  we understand the importance of credibility and trustworthiness in today’s competitive marketplace. Our unique approach to engaging Registered Dietitians (RDs) and Key Opinion Leaders (KOLs) ensures that your products receive authentic and reliable reviews from highly respected experts in their field.
Benefits of Partnering with RDs and KOLs:
  1. Build Trust and Credibility: Consumers trust recommendations from RDs and KOLs, as they are recognized experts in their respective fields. Leverage their credibility to establish your brand as a reliable and trustworthy choice.
  2. Increase Brand Exposure: RDs and KOLs have established social media followings and industry connections, helping your brand reach a larger and more diverse audience.
  3. Drive Sales and Conversions: Positive reviews from RDs and KOLs can significantly impact consumer purchasing decisions, resulting in increased sales and conversions for your brand.
  4. Enhance Product Development: RDs and KOLs can provide valuable insights and feedback on your products, helping you refine and improve them based on expert knowledge and experience.
 

We are more than willing to help you!

For support and general inquiries, you can reach us by scheduling a call.

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Publicity For Good is on a Mission