Getting the Bang for Your Buck: 5 Ways to Monetize PR

“Can I really increase my revenue with PR?” This is probably one of the unanswered questions that are preventing a number of businesses from doing public relations to promote their brands. The reality is this: Unless you commission in-depth consumer research to ask buyers why they purchased your product, it’s tricky to establish direct causation […]

Key Components That Make An Article Rank On Google

Identify Which Keywords/Queries are Producing Most of the Negative Results Not all keywords that a client would be targeting will produce negative results on Google’s first page. One of the most important steps for reputation management SEO is to find out which specific terms/queries and combinations thereof produce the most negative links for a client. […]

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